Six tips most first-time pilgrims miss.
1. Dress for the climb. Kainchi is 1,000 m higher than Haldwani. Even in summer (May–June), morning temperatures at the ashram are 18–22 °C, cool enough that a light layer is welcome. In December–January you'll need a proper jacket; the river side gets a wind-chill from the Shipra.
2. The dress code is conservative. Cover shoulders and knees. No leather (belts, wallets), no smoking on the premises. Shoes off at all temple entries. Bring socks if you're temperature-sensitive, the stone floors in January are cold.
3. Photography is restricted inside. The inner sanctum and Neem Karoli Baba's seat are no-photo zones. The courtyard, the riverside, the hanuman mandir and the surrounding hills are fine. Respect the no-photo signs, volunteers will (politely) intervene.
4. The prasad is part of the visit. Bhandara prasad (rice, dal, sometimes kheer) is served free to all visitors mid-morning. It's part of the Neem Karoli Baba tradition of feeding devotees. Take a small disposable plate from the counter, queue up, eat seated. No need to tip; small donations to the donation box are appreciated but not expected.
5. Carry small currency. Donation slots, parking, and the small stalls outside (mala, agarbatti, books) prefer cash. UPI is spotty given the patchy signal.
6. The Steve Jobs / Mark Zuckerberg story is real, but not the way it is usually told. Jobs travelled to India in 1974, the year after Neem Karoli Baba died in September 1973, and reached an ashram that was largely deserted. The two never met (Isaacson, Steve Jobs, pp. 103-104). Zuckerberg came later, on Jobs' recommendation, and described the visit publicly in 2015. It's a tourist talking point now, you'll see references on tea stalls outside. The ashram itself doesn't capitalise on this; treat the pilgrimage as the pilgrimage.